Fun Comes First

Your Playbook for Putting Fun First


When it comes to youth sports, GoGo squeeZ® believes fun should come first. To help make this vision a reality, we partnered with Laureus Sport For Good USA to create the Fun Comes First Playbook as a tool for parents, coaches, and teachers to give their kids and athletes a voice! After all, who knows more about fun than kids?

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To create this Playbook, we considered research and best practices across positive youth development, sports-based youth development (SBYD), and youth-centered play and programming. Focus groups were held with youth themselves to ensure their voice and feedback were reflected in the Playbook content and recommendations.

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What’s wrong with youth sports?

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Quick tips

The first step in making youth sports more fun? Listen to the kids! Here’s a few tips to make sure you’re always prioritizing their interests first.

Find the right level of competition for each kid

Listen when youth participants speak up

Offer opportunities to lead and organize

Conduct weekly reflections and evaluations

Diversify organizational leadership

Mix in collaborative games alongside competition

Are you a
champion of fun?

Welcome to your Are You a Champion of Fun?

As a parent, how do you keep your kids involved in sports?

It’s game time! As a coach, how do you motivate your team before a game?

As a coach, your team won a tournament! How do you follow up after the win?

As a parent, how do you avoid burnout with kids?

You are a teacher leading a youth sports practice at school and notice the players are tired and losing interest in the activity. What do you do?

As a teacher, how do you ensure fun and healthy play for your students?

Additional question: What is an ideal practice drill?

Better together

GoGo squeeZ is an official partner of U.S. Soccer. We help bring the fun to every match by sponsoring the Ball KidZ patrolling the sidelines.

GoGo squeeZ is an official partner of U.S. Soccer and helps bring the fun to every match by sponsoring the Ball KidZ patrolling the sidelines.

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We work with Laureus Sport For Good USA to support growth and deliver impact on a grassroots scale for youth sports organizations across the country.

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GoGo squeeZ is a supporting sponsor of the Aspen Institute Project Play Summit to help advance key priorities among the top youth sports experts in the country.

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